Quality in Culture with Teresa Noonan

An exploration of the power of company culture in driving long-term success. Teresa shares how Costco’s values — doing what’s right, taking responsibility, and embracing challenges — were deeply ingrained, and how a people-first focus on continuous improvement allowed the company to deliver high-quality goods at the lowest possible price.

Through stories like the salmon story and the Calvin Klein jeans story, she illustrates Costco’s commitment to quality and value, the role of teaching and mentorship, and how Jim Sinegal’s loyalty to individuals and investment in their growth created a culture of trust and excellence. Teresa now runs a consulting company that helps organizations humanize their leadership and optimize their value chains.